Lens

Sony FE 24mm f/1.4 GM

Used by 3 documented creators on Lensbook
Who uses it
The creators running this lens
Jason Morris
Jason Morris
Talking-head / Filmmaking & gear reviews

One of three G-Master primes (24/35/85mm) he keeps as a working trio. The 24mm is the natural talking-head focal length on full frame.

Source: Inside My Camera Bag | Jason Morris | Shotkit confirmed
Roberto Blake
Roberto Blake
Talking-head / Creator education

His primary talking-head lens, paired with the A7S III. A wide-and-fast G-Master is unusual for a sit-down shot — it lets him work in a small studio while still getting strong subject separation.

Source: Roberto's Favorite Roberto Blake Video and Photography Gear confirmed
Tom Buck
Tom Buck
Talking-head / Filmmaking education

Listed as his 'main lens for videos and photos.' The same wide-and-fast prime Roberto Blake uses — convergence on this focal length is a clue that 24mm f/1.4 has become the de facto talking-head lens for full-frame Sony shooters.

Source: Tools & Equipment — Tom Buck confirmed
Budget alternatives
What creators suggest as the cheaper pick
Samyang/Rokinon AF 24mm f/1.8 FE
Suggested 2× across the documented setups
Sigma 24mm f/3.5 DG DN Contemporary
Suggested 1× across the documented setups